Who We Are
Diray Media is a TV-first performance media company with industry-leading TV advertising rates and a proven record of scaling brands. With an average team tenure of 9 years and client relationships of 10.5 years, we ensure precise, dedicated campaign execution.
WBENC Certified
At Diray Media, being a WBENC-certified women-owned business is a badge of honor. It symbolizes our commitment to diversity, inclusion, and empowering women in the business world. This certification reflects our dedication to fostering innovation, collaboration, and excellence, both within our company and in the industry. We lead with resilience and deliver exceptional results for our clients.
Our Owners
Nancy Arnold leads Diray Media as CEO, drawing on her extensive experience in digital marketing, branding, and sales. Her strategic leadership and commitment to impactful results continue to guide Diray's growth through innovation and collaboration, driving the agency’s success in the media landscape.
Tricia Ruddy brings extensive experience and strategic insight to her role as President. She specializes in building cross-functional teams, leveraging analytics for informed decisions, and creating innovative strategies for growth. Her focus on measurable results and strong partnerships has been key to long-term success.
Sofia Sanchez oversees all media strategies at Diray Media, leveraging her expertise in media planning and buying. As Chief Media Officer, she ensures campaigns are executed with precision, focusing on data-driven results and audience targeting. Her passion for performance media and hands-on approach are key to the company’s reputation for excellence.
Our Leaders












In Their Own Words







One of the best parts about working at Diray Media is watching our clients' ideas grow. It's so rewarding to see our efforts help their brands succeed and knowing we've played a part in that success.
Trevor BerrySenior Account ManagerEvery day is exciting. The team is like a family, and there's a strong sense of collaboration. We all work together to deliver top-notch campaigns, and it's fulfilling to see our hard work pay off for our clients' success.
Stephanie DellingerVP, Client Success & AcquisitionDiray Media is a place where creativity thrives. I love how we get to push the boundaries in TV advertising and see real results for our clients. It's inspiring to be part of such a forward-thinking team!
Brendan McArdleManager, Programmatic & Platform PartnershipsWorking at Diray Media means being at the cutting edge of TV advertising. The fast-paced environment keeps me engaged, and I love the opportunity to work with a talented and passionate team.
Melissa SerraSenior Manager, Media StrategyVoted by Hartford Business Journal
Diray was named one of Connecticut's top workplaces by the Hartford Business Journal for 2024.

We've Moved!
In the heart of SoNo (South Norwalk, CT), a quick train ride from NYC. Top floor of the tallest building in Norwalk, with a rooftop lounge, fitness center, and sweeping views of Long Island Sound.
