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Performance media, engineered

We score
media daily.

Every schedule, read against the business outcome it was bought to move. That is the Impact Engine.

A family gathered on the couch watching football in prime time
Prime time · living rooms everywhere

The morning read

06:57:00

Every channel.

One score.

One call.

Delivered at 07:00 · keep · optimize · reallocate

01 · The landscape

Every screen.
More noise than ever.

Linear. CTV. Streaming. YouTube. Retail. Most plans spray. Few prove.

Shoppers in a Target aisle with a cart
The shelf · where the dollar lands
A Pooph commercial moment from a Diray campaign
Pooph · the spot on air

02 · The judgment

Machines read.
People make the call.

Four decades of buying judgment, sharpened by the Engine. Every move is a human decision we stand behind.

The wall · Diray client campaigns, four decades of calls

03 · The work on air

Spots people
actually know.

The Flex Tape commercial, a Diray-placed spot
Flex Tape · the spot everyone knows
The Flex Seal family of products on a workbench
Flex Seal · the product family

04 · The platform

The Impact Engine.

The Engine reads every day. Our team decides every week. The plan gets sharper every cycle.

Sense dailyScore dailyDecide weeklyProve weeklyImprove weekly
Post-buy · today's readIllustrative
0/100 ▲ 6 vs last cycle
Invest more

CTV upper-funnel. Velocity headroom before saturation.

Hold

National linear flat. Efficient reach, no fatigue signal.

Reallocate

Move display retargeting budget to retail media.

The Engine recommends · a Diray operator decides

05 · The proof

Outcomes.
Not impressions.

10+yrs
Average client tenure
$2B+
Sales generated
Daily
Every placement scored

Tomorrow

The next read lands
at 07:00.

Your media could be on it.

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